I was a one-and-done customer of satellite television. We had to switch to satellite in order to get out from under the horrible service being delivered by Comcast and, as soon as we could, we cancelled our service because, as many Americans now know, satellite television sucks:
"Satellite TV technology is losing its currency faster than anyone would have predicted," says one analyst, while another Wall Street observer says: "This seems to be Charlie (Ergen)'s strategy."
Charlie Ergen's Dish Network on Thursday surprised Wall Street with its biggest quarterly pay TV subscriber decline ever, posting a drop of 281,000 for the April-June period, marking 200,000 more losses than in the year-ago period.
The company's previous high for a quarterly sub loss had been 156,000 in the fourth quarter of 2010, according to Leichtman Research Group founder Bruce Leichtman. Wall Street had on average expected a subscriber decline of around 91,000. In addition, Dish posted its first quarter of broadband subscriber losses. The company's stock was down 3 percent in early Thursday trading, but my mid-day was up more than 1 percent, showing investors weren't too concerned.
Did they come up with a way to make it a two-way form of communication? No, of course not. They followed the Blockbuster Video business model--lock people into contracts, shit on them whenever possible, charge them as much as the market will bear, and act surprised when someone offers a better, cheaper alternative that isn't as nasty.
Oh, and broadband for rural customers is the way to go. If you can deliver high-speed Internet to everyone, you can kill off Satellite TV and everyone else.